Department of Fashion Design + Merchandising

Fashion Show 2023 image

The Department of Fashion Design + Merchandising has more than 300 students enrolled in two tracks: Fashion Design (BFA) and Fashion Merchandising (BA). The department is unique in that both programs are jointly housed, allowing design and merchandising students to learn about the fashion industry together. The mission statement for VCUarts Fashion is to prepare students for varied careers in the fashion industry, emphasizing analytic abilities, creative problem solving, and a global perspective.  Another distinctive aspect of the program is our direct relationship with the VCUarts Qatar, our campus in Doha. The Department of Fashion Design + Merchandising is a university member of the Council of Fashion Designers of America (CFDA).

Your gift to the VCUarts Department of Fashion Design + Merchandising helps provide scholarships for our talented students, promote faculty research and host world-class artists.

Our design and merchandising students’ exceptional work is showcased each spring during the annual VCUarts Fashion Event. View the full 2023 runway show below.

Faculty Directory

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Our programs

Fashion Design BFA

In the Bachelor of Fine Arts in Fashion, with a concentration in fashion design, you’ll learn to meld form and function by balancing your artistic creativity with the fashion market.

Fashion Merchandising BA

The Bachelor of Arts in Fashion, with a concentration in fashion merchandising, will shape your analytical abilities, problem-solving skills and global perspectives of the fashion world.

Fashion Merchandising Minor

The minor in fashion merchandising allows any student interested in the fashion industry to earn substantial business training in the field.

Student Experience

Study abroad

Students in the Department of Fashion Design + Merchandising have opportunities to study abroad all over the world while earning credit towards their degrees.

fashion student internship


An internship is one of the best experiences a student can have during their undergraduate studies. Internships provide hands-on, on-site learning and help students build their professional network.

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Our alumni

Our fashion design alumni currently work for such companies as Ralph Lauren, GAP, Ports 1961, TARGET, Macy’s, SEARS, Victoria’s Secret, Nordstrom, Jonathan Saunders, Under Armour, and Ann Taylor.  Merchandising alumni can be found at Louis Vuitton,, Hanesbrands, Fashion Snoops, Haddad Brands, Urban Outfitters, GUESS, Ippolita, One Kings Lane, Nordstrom, MAC Cosmetics, Belk, American Eagle, French Connection, New York and Company, and SAKS 5t Avenue.

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